One question I am often asked by hotel emarketers: “Do we really need so much visual content to sell our hotel rooms?”
I tell them:
“It’s not about the content, it’s about the story the content tells about the hotel.”
Read full story at: http://www.tnooz.com/2012/12/31/how-to/visual-storytelling-a-core-part-of-digital-marketing-for-hotels/
