Startups pivot. Experienced founders and investors know that. So it’s unsurprising that a B2C startup like TripEdge would pivot for a third time, especially as it tries to find a popular solution to a big problem like travel search.
What is surprising, though, is that this UK startup is pivoting to human-powered travel search, similar to what the Australian startup Flightfox is doing.
While Big Data solutions grab headlines, TripEdge is instead surfing a cross-current in another direction – toward a people-power approach.
Read full story at: http://www.tnooz.com/2012/09/04/news/tripedge-morphs-into-human-powered-travel-search-aims-to-outfox-flightfox/