With all of the chatter about the Room Key collaboration, the websites of major hotel chains in North America are indeed asserting control and stealing room-night share — from their own voice channels.
That was one of the data points that could be extrapolated from TravelClick’s latest North America Distribution Review, covering the third quarter of 2011, the latest statistics available.
Brand.com’s room nights sold increased about 6.1% during the third quarter, compared with the same period in 2010.
Read full story at: http://www.tnooz.com/2012/01/13/data/hotel-websites-stealing-room-night-share-from-chain-toll-free-numbers/