One of the most interesting trends to emerge from my time at Expedia's annual Partner Services' conference last week is the sheer speed at which booking behaviors are shifting in the wake of increased global and mobile distribution.
"The booking window is changing," said Dhiren Fonseca, co-president of Expedia's Partner Services Group. "We've seen a 28 percent growth in sameday transactions. This speaks to the growth weve seen in our mobile business; 65 percent of mobile transactions are happening same day and travelers are taking shorter trips. Travel is down three percent in length of stay, and guests are buying down to lower star properties."
In addition, Expedia's global presence has given the company an enormous amount of data on the influx of outbound travelers from the Asia-Pacific region and their digital booking habits.