Google is witnessing much higher conversion rates from tablet devices such as the iPad than either mobile phones or desktop computers.
The search giant says consumers are buying everything from music and DVDs to higher purchase items including cars, sofas and houses from tablets.
Ian Carrington, Google’s head of mobile for EMEA, says retailers are taking advantage of the ‘tablet phenomenon’ but the travel sector has yet to catch on.
Read full story at: http://www.tnooz.com/2011/10/12/news/google-sees-higher-conversions-from-tablets-cars-sofas-and-houses-among-purchases/