Some interesting insight here which points to the growing demand by business travellers for enhanced mobile services before and during a trip.
A poll by Travelport of over 600 corporate travel buyers and others on its Travelport Opinions review and travel information system found a number of important datapoints as travel companies look to address the needs of increasingly better-connected customers.
Some of the important findings include:
Four in five business travellers would like to have mobile applications offering recommendations for restaurants and bars close to a hotel location.
Now, of course, there are many apps that do this already (TripAdvisor, for example), but the important point here is that demand is now growing for such services, meaning those that provide them should perhaps be targeting business travellers in a more effective way.