The way the airline used social media (or not) before, during and after the engine failure on one of its sparkling new Airbus A380s on a flight from Singapore to Sydney was roundly criticised earlier this month.
Read the full story at http://www.tnooz.com/2010/11/29/news/qantas-tries-to-banish-a380-social-media-wobbles-with-theashes-twitter-stunt/
