Sheraton Hotels & Resorts unveiled a new online experience for guests designed by Microsoft’s new decision engine, Bing, featuring intuitive tools that promotes a sense of discovery and captures the “pulse” of the local destination, helping guests seamlessly navigate their stay.
Designed as a social, interactive online global destination, the new “Sheraton Guest Portal powered by Bing” will be featured worldwide in the “Link@SheratonSM experienced with Microsoft” in addition to in-room web access. As part of the brand’s $6 billion revitalization effort, Sheraton Hotels have redesigned nearly 400 lobbies worldwide with the addition of its innovative Link@Sheraton experience with Microsoft, a unique lobby lounge that enables today’s travelers access to information and technology for work, leisure and social networking.
The new portal was specially designed to provide guests with an intuitive, tailored on-line experience specific to their destination – like having a personal concierge in the palm of your hand. As part of the new online experience, guests will find constantly updated relevant content, specific to each Sheraton location, such as local maps and the top search results for area restaurants, attractions, special events and services. With this pertinent information right at their fingertips, guests are able to make smarter, faster decisions on the road whether they’re looking for a local favorite to grab a bite in Boston or the top shopping tour in Milan. The new portal uses a mix of rich imagery with a dashboard of dynamic tools that aggregates the top items requested from the concierge and makes them easy to find. With one click of the mouse guests can print a boarding pass, find the nearest entertainment and must see sites, get the local weather forecast, read the top news stories of the day or discover more about their hotel, such as the restaurant hours and spa offerings.
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