If you believe the Business Travel Coalition and industry rumblings, American Airlines is serious about proceeding with plans to make users — presumably travel management companies, corporations and global distribution systems — pay for content by leveraging its direct-connect business with Farelogix and perhaps other distributors.

This would turn the traditional airline-GDS-TMC/corporation business model on its head as airlines traditionally pay booking fees to the GDSs, who kick back some incentives to TMCs.

Read the full story at http://www.tnooz.com/2010/04/06/news/will-american-airlines-make-travel-agents-corporations-pay-for-content/