The chatter generated by Kayak when it announced it is considering adding a booking element into its model appears not to have inspired others to think the same.
But whereas the topic was rarely mentioned before, such was the determination by metasearch players to keep the model simple, it is now, by virtue of Kayak’s move, getting some air time.
For example, Skyscanner and Swoodoo, both enjoying success in Europe in the metasearch sector, are far more philosophical about setting off such a seismic move to their existing businesses.
Read the full story at: http://www.tnooz.com/2010/03/10/news/priorities-for-metasearch-skyscanner-and-swoodoo-say-booking-way-down-the-list/