The best way to increase sales in a downturns or recessions is not just to look ´outside the box´, but to look ´outside the building´. When faced with diminishing sales, a shrinking booking window, and less corporate travelers on the road, hotels and resorts need to use short term actions and long term plans to expand sales. One thing for sure is that online sales will generate immediate results, so here are 4 quick steps to increase short term electronic sales and optimize online bookings now.
Read the full story at http://www.hotelnewsresource.com/article41607.html#
