Taiwan aims to attract 700,000 foreign tourists by the end of this year and restore the total number of arrivals to pre-pandemic levels of about 10 million by 2024, the Ministry of Transportation and Communications (MOTC) said Thursday when the region reopened its border to tourists.
The ministry said in a report during a regular Cabinet meeting that in response to the reopening of Taiwan's border, it will be actively promoting multi-themed tourism such as developing sample travel itineraries, recommending tours featuring ecology, culture, bicycles, and railways.
It will also work to gradually resume flight routes and cruise services to provide tourists with different travel experiences, according to the ministry.
In a bid to accelerate the recovery of the tourism market in Taiwan, the MOEA will target travelers mainly from Japan and South Korea, followed by those from countries included in Southeast Asian and South Asian nations, Australia, and New Zealand, as well as the European and American markets.
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