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Deutsche Hospitality plans Steigenberger hotel in southwestern China

02/03/2021| 4:12:44 PM|

The latest move means that the hotel group's portfolio will be gaining an attractive destination in the South-West of the country.

Deutsche Hospitality and its Chinese owner Huazhu are planning a further hotel project in China in the form of a new Steigenberger Hotel in Kunming, a location which is nicknamed the 'City of Eternal Spring' because of its temperate climate. The Steigenberger Hotel in Kunming is planned and will be operated by Huazhu.

Two Steigenberger Hotels in Haiyan on China's East coast were already announced last year, and this latest move now means that the hotel group's portfolio will be gaining an attractive destination in the South-West of the country. 

Kunming is the capital of Yunnan Province. The new Steigenberger Hotel will offer 300 rooms and forms part of a new tourism centre called Lakeside Town, which is being developed on the banks of Lake Dian. Two Unesco World Heritage Sites are nearby, the Naigu Stone Forest and Suogeyi Village.

"This project represents another milestone for Deutsche Hospitality's growing presence in China," stated Marc Cherrier, COO of Steigenberger Hotels & Resorts at Huazhu. 

Marcus Bernhardt, CEO Deutsche Hospitality, also expressed his pleasure at this joint hotel project in China. "The plans for a new opening in Kunming underline our strategy for expansion and the successful collaboration that is taking place with our shareholder Huazhu."

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TAGS: Deutsche Hospitality | Steigenberger Hotel | Huazhu
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