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Chinese tourists cancel trips to Australia after wildfires

01/20/2020| 2:50:58 PM|

David Tang, sales and marketing director of Grand City Tours in Melbourne expects a 15%-20% drop in Chinese visitors this Lunar New Year.

Australia’s largest tourism market is turning away as the smoke shrouding Sydney and Melbourne and images of fire-ravaged beach resorts deter Chinese New Year tourists, in a further blow to the economy.

Visitors from mainland China spend an estimated $8.3 billion annually Down Under, with trips in January and February accounting for almost a quarter of annual arrivals. Tourism operators say images of the fires broadcast worldwide could have a lasting impact on international arrivals, the nation’s third-largest export earner.

“The media coverage made Australia look like a Third World country with thousands of refugees fleeing and village after village burnt to the ground,” said Cheryl Zhong of Equity Travel in Sydney, having experienced a wave of cancellations over the past 10 days.

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TAGS: Australia | wildfire | outbound travel
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