Trivago recently announced financial results for the first quarter of 2019 ended March 31, 2019
Highlights
• Total revenue decreased to €208.8 million in the first quarter of 2019, compared to €259.4 million in the same period in 2018, representing a decline of 20% period-over-period.
• Net income in the first quarter of 2019 was €7.8 million, compared to a net loss of €21.8 million in the first quarter of 2018.
• Consolidated ROAS improved to 136.6% in the first quarter of 2019, compared to 107.8% in the same period in 2018.
• The number of Qualified Referrals decreased to 129.3 million in the first quarter of 2019, or by 32%, compared to 189.5 million in the first quarter of 2018.
• Adjusted EBITDA was €20.9 million in the first quarter of 2019, compared to an Adjusted EBITDA loss of €21.9 million in the first quarter of 2018.
Financial Summary & Operating Metrics (€ millions)
As of March 31, 2019, we offered access to more than 3.0 million hotels and other types of accommodation in over 190 countries, including over 1.8 million units of alternative accommodation, such as vacation rentals and private apartments.
In the first quarter of 2019, selling and marketing expense decreased by €93.5 million, or by 36%, periodover-period to €162.7 million, of which €150.0 million, or 92%, was Advertising Spend.
Selling and marketing expense was 78% of total revenue in the first quarter of 2019, compared to 99% in the same period in 2018.
Total cash, cash equivalents and restricted cash were €199.4 million as of March 31, 2019, of which €197.1 million were cash, cash equivalents and restricted cash and €2.3 million long term restricted cash included in other long-term assets in the balance sheet primarily relating to the new campus building, compared to total cash, cash equivalents and restricted cash of €164.3 million as of December 31, 2018.
Referral Revenue by Segment & Other Revenue (€ millions)
Referral Revenue in the first quarter of 2019 decreased to €71.1 million, €90.1 million and €43.9 million, or by 27%, 14% and 19%, in Americas, Developed Europe and RoW, respectively, as compared to the same period in 2018.
Other Revenue increased by 9% to €3.8 million in the first quarter of 2019 compared to €3.5 million in the same period in 2018 mainly driven by an increase in subscription revenue and related party revenue.
The split between Class A and Class B shares of trivago N.V. as of March 31, 2019
Read Original Report
