Travel tech firm Sojern has landed a funding round of $120 million to grow its business and enter new markets. In total, Sojern has raised $162.5 million to date.
The round was financed by TCV, a growth equity firm that has invested in companies including Airbnb, Expedia and ExactTarget.
Taylor says the funds will allow the company to invest in resources like data scientists and engineers to ensure quality of its product and spur innovation. “This is about recognizing there’s still so much to do. How can you get smarter and smarter with data? How can you help big travel companies solve complex problems around advertising and distribution and how those things come together and where they sit at in the ecosystem.”
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