The gross merchandise volume of Ctrip.Com has increased about 30% from a year ago to RMB 690 billion (USD 101 billion) by September 30. Ctrip has thus overtaken US-based Expedia and other overseas rivals in GMV for the first time to rank top in the global online tourism sector, said Sun Jie, the firm’s chief executive.
These figures take no account of the GMV of Ctrip’s UK unit Skyscanner Holdings.
Shanghai-based Ctrip has loyal users and a solid basis for development, the company said. As the travel bug bites ever more Chinese, the firm has established a ‘one-stop’ tourism service and has been raising its technical input into artificial intelligence, Big Data and cloud computing and focusing on product innovation. These approaches have rocketed it to the top in GMV for the first time, the Beijing News reported on Monday.
Domestic tourists tallied 2.8 billion In the first half in an 11.4% rise from a year earlier, while the headcount of inbound and outbound travelers was 141 million, up 7%, per data from China’s culture and tourism ministry.
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