“With more than 180 million active users, Ctrip does have a lot of travel related data that’s accumulated over 20 years.” said Victor Tseng, Vice President of Ctrip.
When commenting on competitions, Victor added: “Ctrip’s advantage in flights booking has given us an early access to users’ travel demands. Based on a flight reservation, we have a mental advantage to know which kinds of follow-up recommendations are more relevant.”
China’s increasing number of outbound tourists drives the internalization of big tech companies such as Alibaba and Tencent. Unsurprisingly, Ctrip is also capitalizing on the trend.
“We are introducing the infrastructure alongside our globalization efforts to educate more and more local hotel partners, more of the opportunities coming from outbound customers when they are in destination. Ctrip partners with local suppliers, whether be it restaurants, local attraction, shopping centers.”
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