Home > Online > TripAdvisor grows year-on-year, as does its influence on bookings

TripAdvisor grows year-on-year, as does its influence on bookings

05/04/2018| 4:27:08 PM| 中文

TripAdvisor’s share of traffic in the travel industry has grown 26% in the last three years.

As of February 2018, TripAdvisor drives 0.95% of all traffic to the travel industry as a whole. That’s up 20% from 0.79% of traffic during the same time period last year.

TripAdvisor refers about 2% of all visitors the top ten hotel websites, with hotels like IHG receiving as much as 3%.

TripAdvisor drives a sizeable amount of hotel bookings specifically in both sites, and relatively less conversions for flights or cars.

Read original article

TAGS: TripAdvisor | OTA
©2017 广州力矩资讯科技有限公司 粤ICP备06070077号-2
Tell us more about yourself!