Star Entertainment Group’s newest luxury hotel reveals the Australian casino operator’s own naked bet on big-spending Chinese gamblers.
A penthouse at the Darling hotel on Queensland’s Gold Coast, an hour’s drive south of Brisbane, costs A$5,888 (USD 4,531) a night. Eight is the luckiest number in Chinese culture. Three of the digits denotes triple good fortune.
“There’s a growing, growing international market coming into Australia and particularly guests out of areas of Asia and China,” Star’s managing director for Queensland, Geoff Hogg, said in an interview. “This is the sort of experience they’re wanting to have.”
The 57-suite hotel, which opened Thursday, is part of a planned A$850 million development at the site by Star and its Hong Kong partners, Chow Tai Fook Enterprises and Far East Consortium International.
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