Chinese tourists e-search for Indian destinations up 134% in 2017
According to their findings, the fastest growing market for inbound tourists in India were those from Asia, with China leading the list.
A travel portal study released recently stated that Chinese tourists' interest in India grew 134% in 2017 from the year before.
The top five countries with the highest share of traffic looking at Indian destinations on the portal included the US at 24%, the UK 16%, Russia 5%, the UAE 4% and Australia 3.7%.
According to their findings, though, the fastest growing market for inbound tourists were those from Asia, with China leading the list, followed by Bangladesh at 60%, Singapore 57%, Thailand 20% and Japan 16%.
Asian countries accounted for six of the top 10 markets showing an increase in the share of visitor sessions looking at Indian destinations. "However, what's significant to note is the increase in interest from long-haul markets, including the Netherlands (10%), Canada (10%), Russia (9%) and the United Kingdom (9%), signalling healthy inbound travel trends for India," stated the TripAdvisor 2017 Inbound travel study.
Nikhil Ganju, country manager, TripAdvisor India, said, "The data shows that travellers are also keen on exploring places that are not the usual for the international market, and they are looking for a wide variety of experiences on their visit which bodes well for our tourism industry." He added that more travellers are writing reviews on places to stay, eat as well as see in India and most of these are positive.
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