Ecommerce site Blibli buys another OTA to take on dominator Traveloka
Blibli will integrate the resources between Indonesia Flight and formerly-acquired OTA Tiket. But Traveloka sttll dominates online airplane and hotel bookings in Indonesia.
Indonesia Flight was one of the first startups in the country to sell tickets through a mobile app. It made US$37 million by gross merchandise volume last year.
Online airplane and hotel bookings have become an ultra-competitive space in the archipelago. Traveloka – which raised US$500 million this year from investors including Sequoia Capital, Expedia, and JD – dominates the segment.
Read original article