The center of World Tourism, the Center of Dialogue amongst people and cultures, and the Center for World Peace will be in Chengdu, China in September.
It will also be a chance for tourism to show this industry is more than blue sky, sandy beaches, and good wine, and it’s more than a yes man industry to please foreign ministers or heads of state.
This year, the General Assembly of the World Tourism Organization could very well become the most important one ever with an extended mission for dialogue and peace.
Having such a conference in a country like China makes this venue close to perfect this year.
It is not the white pandas that delegates will be invited to admire when they are in Chengdu, but rather it is the chance to get the global travel and tourism community leadership together under one roof. Global tourism ministers and officials will have a dialogue on tourism and possibly more. This is what will make the potential of the importance of this meeting in China significant. Tourism is integrated into geo-political issues.
Without any argument, China is bound to become the largest of everything in tourism when it comes to numbers. The country will be the largest in outbound tourism, the largest in inbound tourism, the largest in spending, the largest in air traffic, the largest in the meeting and incentive industry.
This tourism superpower has a chance – and an obligation – to the world to become a catalyst for a discussion for peace that is so needed in today’s world.
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