Search results for “short-form video”
Meituan plans content formats, recommendations on its platform
11/29/2022|2:17:25 AM|
The company will constantly refine its recommender system to serve merchants and consumers.
From agri-products to selling hotel vouchers – yes that can happen in China!
06/14/2021|11:41:39 AM|
Mobile-only marketplace Pinduoduo with over 824 million users has started selling travel products. Agile digital companies’ tendency to count on a growing scale can’t be ignored.
Travel brands assess efficacy of content in evolved purchase loop
04/15/2021|5:55:47 PM|
The role of content and blending it with commerce is getting refined in China. Hotel companies also need to re-work on their tech stack to ensure they end up having a better grip on the customer journey.
Home-sharing platform Xiaozhu partners with lifestyle social network Xiaohongshu
07/16/2020|10:19:41 AM|
People relied more on generic content platforms for travel inspiration and decision making than they did on vertical platforms like OTAs, according to a report.
Travel live streaming marks changes for digital marketing after COVID-19
06/24/2020|11:08:38 AM|
Live streamers need to offer popular and quality products at heavily discounted prices, but that may pose a dilemma between increasing demand and maximizing profitability.
Foreign hotels open to diversifying distribution mix in China
07/30/2019|6:13:44 PM|
Mini programs on Taobao, shopping links on Douyin…the new developments exemplify how exciting is China's ever-evolving e-commerce. And foreign hotel companies are increasingly trying to be a part of that.
ITB China 2019 closed with 2,000 more attendees, strengthening market position
05/21/2019|5:16:57 PM|
Increase with 17,000 attendees in total – well attended ITB China Conference with 4,000 attendees – SeeVoov won ITB China Start-Up Award 2019.
Ctrip makes inroads into destinations in tie-up with Big Bus Tours
01/19/2018|6:56:21 PM|
Ctrip has extended its destination services to more than 700 cities and nearly 80 countries worldwide - expect more consolidation under way.
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