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Search results for “loyalty marketing”
How travel brands are using Apple's App Clip to drive engagement, touchless experiences
03/19/2021
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3:43:17 PM
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Travel brands are increasingly tapping into App Clip to catch up with rising trends consolidated by the epidemic such as touchless experiences and to drive engagement.
Journera uses traveler segment data to help complete the trip
04/06/2021
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6:16:27 PM
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Journera claims a superior marketing ROI with data tool JourneyAware, generating more bookings and revenue than alternative tools that largely rely on online search or shopping data.
Trip.com works with Amadeus' cloud-based flight search platform
04/20/2021
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3:01:23 PM
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Global online travel services provider signs long-term cloud technology agreement with the world's biggest GDS firm.
Break the unwritten rules of upselling
04/08/2021
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6:47:48 PM
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It’s clear we’ll never return to the old version of ‘normal.’ Post-crisis hoteliers need to be very asset-specific and adopt a sales-oriented attitude. Those who follow the old rules of upselling will be at a competitive disadvantage.
OTA rolls out travel marketing hub; Alibaba, Hilton integrate membership | Weekly Review
04/04/2021
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11:24:18 PM
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TravelSky net profit plunges 85% in 2020; Tongcheng-Elong acquires a corporate travel firm.
Addressing consumers across a new customer journey
03/29/2021
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2:20:26 PM
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After an unprecedented year that disrupted every category of business, brands are leaning in to reimagine the way they engage at every point in a consumer’s journey.
Deutsche Hospitality CEO: Finding the right partner in China is important
03/15/2021
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10:48:55 PM
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The German hotel group plans to quintuple its hotel portfolio by 2025, partly through mergers and acquisitions.
Data with Destiny: 2021 hotel sourcing can be a gamble unless you put your chips on analytics
03/24/2021
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7:08:28 PM
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With uncertainty ahead, it’s no wonder that hotel sourcing can feel like a game of roulette.
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