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Search results for “consumer survey”
Majority of travellers claim they prefer booking on a mobile device
06/20/2016
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4:31:20 PM
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Opera Mediaworks claims that some 51% of those in the survey said they preferred a mobile device as their digital platform of choice.
Travel email surveys strike a chord with older generations
06/07/2016
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9:39:31 AM
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Ryan Solutions, a hotel CRM provider, found that those at the older end of the age spectrum are clearly more inclined to open emails, both general activity and survey-related
Consumers think Google knows them better than travel brands
06/24/2016
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2:50:19 PM
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Data specialist Boxever carried out research on 500 consumers revealing that almost three-quarters think Google knows their habits, preferences and interests well.
Travel sites are working on personalisation but do consumers notice?
04/26/2016
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11:42:00 AM
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Elements of personalisation are creeping into online travel sites as demonstrated by a recent study by eDigitalResearch. According to the survey, ‘personalised digital experiences’ (e.g. saved searches) are a growing trend although most consumers aren’t really aware yet that content is personalised with only 20% recognising those features.
Mobile-commerce, youth feed China's outbound tourism
05/03/2016
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9:18:07 PM
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Young travelers are bolstering China's outbound tourism with mobile-savvy consumer behaviors
Travellers start picking brands based on mobile services
03/31/2016
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4:29:01 PM
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The analysis by Apteligent, carried out by way of a global survey of travellers, found that around 70% would sometimes select a company if it had a “superior mobile capabilities”. Load times for content and functionality, simple payment process and easy navigation constitute a good mobile experience.
PolyU Study Finds Online Customer Reviews Key to Understanding Customer Satisfaction
10/15/2014
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11:51:34 AM
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Online customer reviews can provide crucial aid to hotel managers in understanding the drivers of customer satisfaction
Mind the gap – what consumers want and get from travel sites
01/25/2016
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7:21:20 PM
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The reservation and ecommerce system supplier Atcore which looks at customer satisfaction when booking a package holiday with an online travel site found that factors such as price and ease of use are important.
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