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OAG: Hong Kong achieves a top 10 ranking in MEGAHUBS 2019 report
10/12/2019
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4:41:39 PM
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Hong Kong Airport and Shanghai Pudong Airport are best internationally connected airports in China according to OAG’s Megahubs Index.
Smarter data journeys: The tricks OTAs are already using
09/11/2019
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3:15:35 PM
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Sophisticated technologies allow hotels to track the performance of every single customer and change their investment for each guest based on their value and likelihood to book.
Chatbots proving their worth in travel e-commerce
09/08/2019
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10:56:03 PM
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Chinese travel e-commerce companies led by top online travel agencies, including Ctrip and Qunar, are making meaningful use of chatbots.
Search – an underutilized tool in Chinese carriers’ overseas digital marketing plan
08/22/2019
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4:45:18 PM
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There is a gap in the understanding of the latest developments in the search domain, and it is time carriers from China consider these as part of their overall marketing mix.
Leveraging the prowess of AI in the travel booking funnel
08/19/2019
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1:54:38 PM
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When booking travel, Chinese travellers are mobile-first or mobile-only, even for transactions. Considering the fact mobile demands a diligent effort, how can AI play its part in streamlining overall mobile shopping?
Travel site Mafengwo accused of tolerating fake orders and reviews
08/09/2019
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2:30:00 PM
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The firm generates revenue through ad placements — making it reliant on users clicking on reviews — and earns commissions from hotel bookings and other orders.
Crafting a digital strategy for “not-a-go-to-brand” in China
07/03/2019
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5:37:51 PM
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Air France KLM is open to embracing various touchpoints in China, including the ones owned by 3rd party channels/ platforms.
Baidu introduces first hotel ads product
06/19/2019
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6:20:28 PM
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As participation grows, Baidu may open up more advertising channels to test out Aladdin’s profitability.
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