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Search results for “Chinese consumer”
Keeping pace with the evolving Internet landscape in China
01/06/2022
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11:38:11 PM
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Be it for regulatory directives or where China's digital economy is headed, travel brands need to be agile to make the most of the situation.
Ice-snow consumption booms in China's warm south
02/15/2022
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2:28:33 PM
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Bookings for ice-snow tourism soared over 30% year on year in Southwest China's Chongqing municipality during the seven-day Spring Festival holiday.
Trip.com annual air travel report: Airfare goes up by 13% YoY
01/28/2022
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5:40:43 PM
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The proportion of young-adult passengers aged between 18 and 24 increased by three percentage points compared with the 2019 level.
Chinese outbound tourism falls below 2000 levels in 2021
01/14/2022
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1:48:04 PM
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The 8.5 million outbound travellers from China in 2021 were below the 10 million seen in 2000 and less than 5% of the figures seen pre-pandemic in 2019.
Snow tourism revenues to hit $50 billion; HK bans transit travelers from 100+ countries | Daily Brief
01/11/2022
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11:55:27 PM
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Omicron inches closer to Beijing ahead of Winter Olympics; Study underlines strength of luxury market rebound and China’s rise.
With no walled gardens, marketers gear up for new era in ad tech in China
12/30/2021
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3:19:53 PM
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The Chinese government’s decision to do away with closed ecosystems is a welcome change and marketers expect to reap certain benefits. But it doesn’t mean the impact of WeChat or Fliggy is going to reduce in any manner.
Counting on marketing and AI to stay on one’s travel wishlist
12/08/2021
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10:36:50 AM
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Travel brands are looking at the blend of data, data processing technology, luring content and marketing mix to reach out to the right audience.
BTG Homeinns studies guest behaviour, inches toward micro-segmentation
01/12/2022
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6:04:37 PM
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The leading Chinese hotel company is looking at the group’s loyalty programme to gain a deeper understanding of guests.
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