BCG's research shows brands that create personalization, as a marketing strategy, by integrating advanced digital tech and proprietary data for customers are seeing revenue increase by 6% to 10%.
According to Google UK research, consumers say they search more than ever since the advent of voice search on mobile and 51% of them use both voice and text and voice interchangeably.
Booking.com is renowned for its hotel-only focus but its homepage now features tabs for flights, car rentals and restaurant reservations from the sister companies owned by Priceline.
JD.com has formed a strategic partnership with China Eastern Airlines to strengthen its logistics service and corporate procurement business, particularly JD corporate travel.
Tencent-backed Meituan takes on Alibaba and Baidu-backed Ctrip in China's travel sector after the country saw cut-throat competition in ride-hailing, bike rentals and food delivery.
Expedia has been fined €1 million and ordered to cease demanding “tariff parity” from hotels.
Travel and expense technology companies Certify, Nexonia, ExpenseWatch and Tallie have merged to create the largest independent company in the space. IDC estimates the market will reach $2.46 billion by 2020.
China is now the second-largest travel market in the world and is set to become the most penetrated online market in APAC region this year. Over half of all travel bookings are made on mobile.
ChinaTravelNews is a wholly owned subsidiary of
©2017 TravelDaily Inc. Web Analytics supported by