Marriott launches instant “ask anything” concierge feature on mobile
The feature of the Mobile Request option is aimed at streamlining the guest experience so any request can be fulfilled before, during or after a stay.
The news is rife with new startups, such as Magic and Operator, that offer instant concierge via SMS for a multitude of items, services and deliveries. Now Marriott Hotels is getting in on the trend with its latest feature, an “ask anything” Mobile Request option via its branded mobile app.
The feature is aimed at streamlining the guest experience so any request can be fulfilled before, during or after a stay. Things like ordering bedding, housekeeping, valet and luggage existence can be requested through the service, which is only available to members of the brand’s loyalty program.
Beyond basic requests, there is also a direct two-way chat function called “Anything Else?” This function connects the guest directly with a staff member, bypassing the phone or a visit at the front desk.