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Emerging markets continue to turn to technology to book travel

02/13/2015| 11:43:07 AM| 中文

While emerging markets are taking a bit of a beating as far as growth, the expectations on the travel side of things remain healthy.

As the red-hot growth cools, it leaves a newly-minted middle class that is ready, able and more than willing to spend money on travel — and much of this is fueled by the growth in smartphone technology.

This latest look at emerging markets comes from the Emerging Consumer Survey 2015 by Credit Suisse, and tracks nine key emerging countries: Brazil, China, India, Indonesia, Mexico, Russia, Saudi Arabia, Turkey and South Africa. It shows, in aggregate, that emerging markets will post a 13% growth rate in the area of “holidaying.”

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TAGS: online booking | mobile devices | travel distribution
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