Expedia: Playing catch-up against Priceline while digesting Wotif, Travelocity
Expedia Inc was an early starter in the online travel business. Yet it’s been looking enviously at rival Priceline Group’s large and profitable acquisitions of Booking.com, Agoda, and Kayak.
In the past couple of years, Expedia has been playing catch-up, accelerated by its July 2014 acquisition of Australian leader Wotif and its January 2015 acquisition of Travelocity. In late 2012, the marketing giant also acquired Trivago.
The spate of acquisitions has helped Expedia’s pace of growth, CEO Dara Khosrowshahi said on the company’s earnings call. But don’t expect any big new additions right away.
“We’ve got more than enough on our plate right now.”