In case you missed it, Amazon, possibly the biggest ecommerce website in the world, has entered into the hotel distribution game. It has recently started contracting hotels in the US. Are we looking at a shake-up of the domination of the hotel distribution landscape by a few big global players?
Amazon’s sales teams have started approaching hotels within driving distance of New York, Los Angeles and Seattle. Hotels which sign up now, are offered a lower commission rate than those that wait to incentivize early adopters.
On reaching out to Amazon I was informed that at this time they are only sourcing US hotels, and international product is not yet on the radar.