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Reaching beyond traditional airline distribution

11/04/2014| 9:44:20 PM|

Today there are exciting opportunities for airlines to grow revenue beyond the traditional airline distribution channels.

Performance advertising and metasearch network development are two key alternative channels – but each presents its own challenges, when it comes to making real time offers available.

Put customer knowledge to work: performance advertising

There have never been more opportunities for airlines to leverage their customer knowledge to promote their offers.

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TAGS: airline distribution | metasearch | performance advertising
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