Google defends flight search – it’s hard to do it well and industry doesn’t appreciate us
Google chairman Eric Schmidt has claimed the company is still “working on it”, in a wide-ranging speech about in search in general and its flight product.
In a keynote address in Germany this week, to an audience at music hardware and software manufacturer, Native Instruments, Schmidt admitted any deeper functionality around searching for flights and travel products is "kind of complicated".
Using an example of "show me flights under €300 for places where it's hot in December and I can snorkel", Google's former-CEO-turned-chairman said:
"Google needs to know about flights under €300; hot destinations in winter; and what places are near the water, with cool fish to see. That's basically three separate searches that have to be cross-referenced to get to the right answer."