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Entering the next phase of mobile commerce in the travel industry

02/08/2014| 10:16:49 AM| 中文

Mobile commerce continues to grow at a fast pace.

According to eMarketer, mobile commerce or mCommerce constitutes $41.68 billion of the total $262.3 billion of ecommerce sales for 2013 or an increase of 68.2% from 2012 and accounts for 16% of total ecommerce sales.
 
One-in-six dollars purchased on a mobile device is fantastic. But, there is still a long way to go, especially when you realize that ecommerce comprises less than 10% of total retail sales.

But the good news is ecommerce is growing five times faster than traditional retail channels and mobile commerce is growing three times as fast as ecommerce as a whole.

Read full story at: http://www.tnooz.com/article/mobile-commerce-in-travel-industry/

TAGS: Mobile Commerce | Mobile | App | iBeacon | Mobile Payment
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