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Social media wins for keeping in touch on trips, mobile used mostly for maps and info

11/08/2013| 7:03:34 AM| 中文

Some three out of five travellers now use social media such as Facebook as a cheaper tool to contact people when on trips.

A recent TripAdvisor TripBarometer Mobile and Social trends survey of UK travellers picked out a number of interesting datapoints from the 20,000-strong sample.

Social media in travel

The study revealed that social media is used as a research tool before and during a trip:

• 15% of UK travellers use social media to research and plan trips

Read full story at: http://www.tnooz.com/article/social-media/tripadvisor-barometer

TAGS: Mobile App | Travel Plan | Social Media
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