The Beaches of Fort Meyers and Sanibel invited five Google Glass Explorers to come experience the destination as part of the “Find Your Island” promotion.
The Explorers also completed a series of activities and challenges that showcased both the destination and the potential for Glass in the hospitality sector.
In addition to the Glass Explorers, the promotion included a public sweepstakes, under the name “Find Your Island #throughglass.” The sweepstakes was promoted via the destination’s Facebook Page, and has the grand prize of a trip to the Beaches of Fort Myers & Sanibel and a pair of Google Glass – once they become available to the general public for sale.
Read full story at: http://http://www.tnooz.com/2013/09/12/news/let-the-games-begin-google-glass-used-for-the-first-time-in-destination-marketing/#HDExiLBmtJG1TpU6.99
