NB: This is a viewpoint from Paul Richer, owner of travel technology consultancy Genesys.
Last month I chaired the Travel Technology Initiative’s Summer Forum – Take Flight!, which covered developments in flight distribution.
Speakers discussed Google Flights, among other topics. There was also a presentation about next-generation fare content distribution by Jerry Foran, head of product delivery, revenue management, British Airways.
Read full story at: http://www.tnooz.com/2013/07/18/news/might-google-benefit-the-most-from-iatas-ndc/