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Priceline’s Kayak Acquisition Will Strengthen Its U.S. Business

06/04/2013| 10:38:24 AM| 中文

Kayak can be of strategic importance for Priceline to close the gap with Expedia in the U.S. market.

Quick Take

• Priceline completed its acquisition of Kayak for $1.8 billion.

• Kayak can be of strategic importance for Priceline to close the gap with Expedia in the U.S. market. Priceline’s share in the U.S. travel bookings was just 11% in 2012 vs. 43% for Expedia.

Read full story at: http://www.trefis.com/stock/pcln/articles/188904/pricelines-kayak-acquisition-will-strengthen-its-u-s-business/2013-05-30

TAGS: Priceline | Kayak | acquisition | metasearch | Expedia
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