How well does Hotel Tonight translate into European expansion?
Launched in late 2010, the mobile-only and same-day hotel booking app now offers rooms in 12 countries, including nine in Europe, with a modest portfolio there of 27 cities.
With 15 of its approximately 100 employees working out of a London office, HotelTonight’s “expansion is unbounded in terms of our aspirations,” says Sam Shank, CEO and co-founder. “We are interested in being everywhere.”
Read full story at: http://skift.com/2013/05/29/fending-off-global-copycats-lessons-from-hoteltonights-story/
