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Big Data and the hospitality, travel and tourism industry

05/23/2013| 10:44:19 AM| 中文

In a position paper, the Society of Consumer Affairs Professionals shows how vital it is for the travel industry to effectively manage the millions of records about travel behavior that the industry generates each day.

In a position paper, the Society of Consumer Affairs Professionals shows how vital it is for the travel industry to effectively manage the millions of records about travel behavior that the industry generates each day.

Defining Big Data

Context is always murky when it comes to the nebulous concept of Big Data – it doesn’t always mean the same thing to different people.

Read full story at: http://www.tnooz.com/2013/05/20/news/big-data-and-the-hospitality-travel-and-tourism-industry/

TAGS: big data | customer experience
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