NB: This is a personal viewpoint by Jani Patokallio, a former publishing platform architect at Lonely Planet.
CEO of Netflix, Reed Hastings, put it simply when he famously proclaimed last year: “We expect DVD subscribers to decline every quarter… forever.”
It does beg the wider question: does your business model relies on selling any type of paid content? If the answer is yes – welcome to Mr Hastings’s world.
Read full story at: http://www.tnooz.com/2013/03/26/news/ready-steady-go-a-race-to-the-bottom-for-travel-guidebooks-e-books-and-apps/