Southwest Airlines, which carries more passengers on domestic US routes than any other airline, may begin sending customers video versions of flight confirmation e-mails that confirm details on a flight’s departure time, gate number, and arrival time.
The videos may also attempt to upsell the customer on ancillary services, such as hotel stays.
The proof-of-concept demo—see it, below—includes graphics with the passenger’s name, animation of a plane taking off and landing, and a computer-generated voice-over narration.
Read full story at: http://www.tnooz.com/2012/12/20/news/southwest-airlines-demos-video-versions-of-flight-confirmation-e-mails/