NB: This is a guest article by Christina Heyniger, a consultant working in travel, international development and technology at Vital Wave Consulting.
A recent Tnooz post explored why web bookings for mainstream tours and activities such as bus tours are still “largely a dream” and focused on operational issues such as the use of vouchers by tour providers.
While mainstream operators are training themselves out of using vouchers, however, a new class of internet-based retailers may be helping the globe’s many long tail activity providers operate move rapidly into new, automated ways of doing business.
Read full story at: http://www.tnooz.com/2012/10/24/news/big-tech-alert-long-tail-markets-may-leapfrog-traditional-travel-retailers/
