Apple debuts iPad mini, moves to dominate mobile ad market — challenging travel companies
The larger strategic move by Apple may be its effort to appeal to advertisers with tablet-optimised advertising by becoming the industry standard for tablet-optimised ads.
Apple unveiled its much-anticipated iPad mini today, a tablet with a screen measuring 7.9 inches on the diagonal, a dual-core A5 processor, a 5 megapixel camera, and 512MB of RAM — with prices starting at $329.
It’s amazing the amount of excitement that an over-sized iPhone can create. But the one-handed tablet category is a huge market for travellers.
Colours: Black and white. It’s 23% thinner and 53% lighter than the previous, fourth-generation device, with what the company claims is a 10-hour battery life.