Mobile Website and Mobile Marketing: 7%-8%
The mobile channel has already become a real travel planning and hotel distribution channel, especially for drive-in and last-minute travel markets. The U.S. hospitality industry is experiencing staggering growth rates in leisure and unmanaged business travel bookings via the mobile channel:
2010: $99 million
Read full story at: http://www.hebsdigital.com/blog/the-smart-hotelier%E2%80%99s-guide-to-2013-digital-marketing-budget-planning/#more-2455
