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Error 404 pages on travel websites – the good, the cute and the ugly

07/25/2012| 9:24:22 AM| 中文

Best practice of designing a 404 page should centre on being informative, speaking in the right non-techie language, throw in a search box, provide useful navigation and enable some form of tracking so developers can work out what might be going wrong.

Hear less about the dreaded “blue screen of death” these days as, presumably, computers are getting better – but unfortunately website errors are still commonplace.

Whether they are as a result of a user incorrectly typing in a URL or a problem with navigation or functionality, error screens (or HTTP 404 pages, as they are officially known) are a huge source of frustration for consumers.
 
There is no solid set of rules as to what a website should do with the design of a 404 page but, as Econsultancy outlines rather well, best practice should centre on being informative, speaking in the right non-techie language, throw in a search box, provide useful navigation and enable some form of tracking so developers can work out what might be going wrong.
 
Read full story at: http://www.tnooz.com/2012/07/20/news/error-404-pages-on-travel-websites-the-good-the-cute-and-the-ugly/
 
TAGS: user experience
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