Hear less about the dreaded “blue screen of death” these days as, presumably, computers are getting better – but unfortunately website errors are still commonplace.
Whether they are as a result of a user incorrectly typing in a URL or a problem with navigation or functionality, error screens (or HTTP 404 pages, as they are officially known) are a huge source of frustration for consumers.
There is no solid set of rules as to what a website should do with the design of a 404 page but, as Econsultancy outlines rather well, best practice should centre on being informative, speaking in the right non-techie language, throw in a search box, provide useful navigation and enable some form of tracking so developers can work out what might be going wrong.
Read full story at: http://www.tnooz.com/2012/07/20/news/error-404-pages-on-travel-websites-the-good-the-cute-and-the-ugly/