TripAdvisor dominates listings – Top Canada travel sites, April 14 2012
Expedia Canada tops the agencies, TripAdvisor Canada tops destinations and accomandation, while Air Canada tops the Airlines.
TripAdvisor‘s stranglehold on the leading Canadian accommodation websites is so tight that its combined market share is great than the second, fourth and sixth places together.
The user review giant’s Canada, French and global websites account for around 13% share of the market, around the same figure for Booking.com, Hotels.com and the City of Toronto DMO combined.
Most popular travel websites in Canada for the week ending April 14 2012: