Delta Air Lines is keen on optional services, including its Delta Connect in-flight Wi-Fi, and the airline has added a big-name retailer, Amazon, to its line-up.
When passengers turn on Delta Connect, provided by Gogo, and launch their browsers, they get free access (no additional charge, that is) to both Amazon.com and AmazonWireless.
Talk about a captive audience? Passengers using their wireless devices on Delta flights can browse AmazonWireless to shop for all sorts of mobile devices and accessories.
Read full story at: http://www.tnooz.com/2012/03/07/mobile/thinking-like-a-retailer-delta-adds-amazon-to-in-flight-wi-fi-service/
